7 Best Free SEO Tools

RankIQ is a comprehensive SEO tool that provides actionable insights for your sites to rank higher. We think it’s the best of the best because of the AI-powered SEO tools, the content optimizer, and its great pricing. AnswerThePublic is a search listening and keyword tool that gets autocomplete data from Google and other search engines. Entering a keyword into this tool gives you a list of phrases and questions people are searching for around your keyword.

seo tools

Table of Contents

seo tools

Ubersuggest is a completely free keyword research tool run by marketing guru Neil Patel. Type in a keyword to gather information on search volume, SEO difficulty, CPC, additional keyword suggestions, and more. Having this extension helps you discover how your website could compare at a glance.

GeoRanker for location-specific SEO tracking

seo tools

The higher your rating and the more reviews you have, the higher you’ll rank in the local SERPs. You can monitor your reviews and respond to them manually, but this is time-consuming for any business. There are apps that can help you quickly submit your citations to a variety of directories and monitor your reviews. Local SEO is vital for brick-and-mortar businesses that need an online presence that ties to their physical locations.

Best for Power Users

seo tools

If you’re not sure how to begin, our team of experienced professionals at SEO.com are here to help you take the next step in your SEO journey. We’re big fans of STAT because it gives the most granular insights on a day-by-day basis. Being able to go to clients with daily feedback and super-targeted optimizations backed by metrics… that’s invaluable for us. We’ve been using Moz Pro since 2012 and it is the ONLY SEO Anomaly piece of software that makes the cut time and time again.

They focus on essential features without overwhelming you with options you rarely use. This means less time learning the tool and more time improving your SEO. Affordable alternatives often deliver most of the essential functionality at a fraction of the cost of premium tools. This makes quality SEO accessible to businesses watching their budget. Good SEO tools don’t need to cost hundreds of dollars per month. Many budget-friendly options deliver excellent results for small businesses, freelancers, and startups with limited marketing funds.

  • If you want advanced features, such as crawl comparisons, Google Analytics integration, and spelling and grammar checks, upgrade to the paid version for $259 per year.
  • By comparing the following elements, you can narrow down your search and zero in on the right free SEO tool for your unique needs and preferences.
  • One-click will bring up all of these analyses and solutions at Dopinger.
  • YouTube provides up to 5,000 characters for your video description which is rarely fully utilized by creators.
  • If you are unsure which trends are the ones for you, this is the best SEO tool to use.
  • Keyword Hero also provides a 14-day free trial of any of its  plans.

That’s also the one weakness, I’m still discovering new features I had no idea existed. But I’ve watched SEO beginners try to get their heads around it and they really struggle. By working on the above SEO factors, you can ensure that your website is optimized for search engine success. Next, you will have people answering your query, which means you now have a vast list of search terms from real-life users. All these impressive features make Ahrefs a highly competitive SEO tool used by numerous SEO professionals and entrepreneurs worldwide.

Google Trends is a tool that allows users to explore the popularity of search queries over time. Marketers and researchers primarily use it to track how topics of interest evolve in search trends. Using my experience with marketing software, I tested and compared several of the top free SEO tools available. From there, I compiled my results into in-depth reviews to help you find the best software for your unique needs. I’m confident that you’ll discover your next free SEO tools in the list below. Use Search Intent in Explore by Keyword and Keyword Suggestions to understand what type of content searchers want and when in their search journey they are querying your target keywords.

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